Nationwide.com SEO Score



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August, 9 2024 02:43:38 AM
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Title Tag

Insurance and Financial Services Company – Nationwide
Length: 53 character(s)
Ideally, your title tag should contain between 10 and 70 characters (spaces included).
Make sure your title is explicit and contains your most important keywords.
Be sure that each page has a unique title.

Meta Description

Nationwide offers insurance, retirement and investing products that protect your many sides. Get home and auto insurance quotes online or find a local agent.
Length: 157 character(s)
Meta descriptions contains between 70 and 160 characters (spaces included).
It allow you to influence how your web pages are described and displayed in search results.
Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user's search query).
A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate.

Meta Keywords

insurance, financial services, Nationwide

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.
However, google can't use meta keywords.

Headings

<H1> <H2> <H3> <H4> <H5> <H6>
1 23 7 0 0 0
<H1> Insurance, investing & retirement </H1>
<H2> Vehicle products </H2>
<H2> Related tasks </H2>
<H2> Property products </H2>
<H2> Related tasks </H2>
<H2> Personal Products </H2>
<H2> Related links </H2>
<H2> Business products </H2>
<H2> Specialty </H2>
<H2> Employee Benefits </H2>
<H2> By business type </H2>
<H2> Related Tasks </H2>
<H2> Investment products </H2>
<H2> Related links </H2>
<H2> Insurance Resources </H2>
<H2> Related links </H2>
<H2> Helping protect families, businesses and futures </H2>
<H2> Protecting people, businesses and futures for more than 90 years </H2>
<H2> Let us protect your financial future, too </H2>
<H2> The importance of long-term care </H2>
<H2> Protect your small business </H2>
<H2> Bundle home & auto and save up to $646 in just 2 minutes1 </H2>
<H2> Easy access to manage your insurance online </H2>
<H2> Protecting what's most important </H2>
<H3> No login required </H3>
<H3> Find a local agent </H3>
<H3> Term life insurance </H3>
<H3> For you and your family </H3>
<H3> For your business </H3>
<H3> For your future </H3>
<H3> mobile app </H3>

Use your keywords in the headings and make sure the first level (H1) includes your most important keywords. Never duplicate your title tag content in your header tag.
While it is important to ensure every page has an H1 tag, never include more than one per page. Instead, use multiple H2 - H6 tags.

Google Preview

Insurance and Financial Services Company – Nationwide

nationwide.com/

Nationwide offers insurance, retirement and investing products that protect your many sides. Get home and auto insurance quotes online or find a local agent.


This is an example of what your Title Tag and Meta Description will look like in Google search results.
While Title Tags & Meta Descriptions are used to build the search result listings, the search engines may create their own if they are missing, not well written, or not relevant to the content on the page.
Title Tags and Meta Descriptions are cut short if they are too long, so it's important to stay within the suggested character limits.

Alt Attribute

We found 7 images on this web page
True No ALT attributes are empty or missing.


Alternative text is used to describe images to give the search engine crawlers (and the visually impaired).
Also, more information to help them understand images, which can help them to appear in Google Images search results.

Keywords Cloud

  • insurance33
  • business25
  • auto17
  • personal13
  • products12
  • financial12
  • protect12
  • nationwide11
  • center11
  • property10
  • find9
  • home9
  • life8
  • tips8
  • help8
This Keyword Cloud provides an insight into the frequency of keyword usage within the page.
It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Keywords Freq Title Desc <H>
insurance 33 True True True
business 25 False False True
auto 17 False True True
personal 13 False False True
products 12 False True True
financial 12 True False True
protect 12 False True True
nationwide 11 True True False
center 11 False False False
property 10 False False True
find 9 False True True
home 9 False True True
life 8 False False True
tips 8 False False False
help 8 False False True
This table highlights the importance of being consistent with your use of keywords.
To improve the chance of ranking well in search results for a specific keyword, make sure you include it in some or all of the following: page URL, page content, title tag, meta description, header tags, image alt attributes, internal link anchor text and backlink anchor text.

Text/HTML Ratio

HTML to Text Ratio is: 3.27%

Text content size 8253 bytes
Total HTML size 252475 bytes
Code to text ratio represents the percentage of actual text on a web page compared to the percentage of HTML code, and it is used by search engines to calculate the relevancy of a web page.
A higher code to text ratio will increase your chances of getting a better rank in search engine results.

GZIP compression

Wow! It's GZIP Enabled.
True Your webpage is compressed from 247 KB to 52 KB (78.9 % size savings)

Gzip is a method of compressing files (making them smaller) for faster network transfers.
It allows to reduce the size of web pages and any other typical web files to about 30% or less of its original size before it transfer.

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.

IP Canonicalization

No your domain IP 184.28.235.58 does not redirect to nationwide.com

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address.
Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.
If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.

In-Page Links

We found a total of 136 links including both internal & external links of your site

Anchor Type Follow
Resources for agentsInternal LinksDofollow
Financial professionalsInternal LinksDofollow
Career seekersInternal LinksDofollow
All vehicle insuranceInternal LinksDofollow
AutoInternal LinksDofollow
MotorcycleInternal LinksDofollow
SnowmobileInternal LinksDofollow
Classic carInternal LinksDofollow
ATVInternal LinksDofollow
RVInternal LinksDofollow
BoatInternal LinksDofollow
Personal watercraftInternal LinksDofollow
ScooterInternal LinksDofollow
Golf cartInternal LinksDofollow
Business autoInternal LinksDofollow
Auto & homeInternal LinksDofollow
Start an auto claimInternal LinksDofollow
Vehicle insurance FAQInternal LinksDofollow
Vehicle loansInternal LinksDofollow
All insuranceInternal LinksDofollow
Save with usage-based insurance SmartRide | SmartMiles
Save with usage-based insurance
Internal LinksDofollow
We’re here to help with a tow, jump start and more Roadside Assistance
We’re here to help with a tow, jump start and more
Internal LinksDofollow
See how you can save Auto insurance discounts
See how you can save
Internal LinksDofollow
Explore our resource center Distracted Driving
Explore our resource center
Internal LinksDofollow
All property insuranceInternal LinksDofollow
HomeownersInternal LinksDofollow
RentersInternal LinksDofollow
CondoInternal LinksDofollow
FloodInternal LinksDofollow
Business propertyInternal LinksDofollow
Renters insurance FAQInternal LinksDofollow
Home financingInternal LinksDofollow
Renters discountsInternal LinksDofollow
Home, condo or rental, we’re always here Start a claim
Home, condo or rental, we’re always here
Internal LinksDofollow
Bundle your property and auto insurance Combine and save
Bundle your property and auto insurance
Internal LinksDofollow
Repair or replace items Brand New Belongings
Repair or replace items
Internal LinksDofollow
What you need to know Buying your first home
What you need to know
Internal LinksDofollow
All personal insuranceInternal LinksDofollow
Life insuranceInternal LinksDofollow
Term lifeInternal LinksDofollow
Whole lifeInternal LinksDofollow
Pet insuranceInternal LinksDofollow
UmbrellaInternal LinksDofollow
Identity theftInternal LinksDofollow
TravelInternal LinksDofollow
Travel insurance FAQInternal LinksDofollow
Personal loansInternal LinksDofollow
Cover your future care costs Long-term care
Cover your future care costs
Internal LinksDofollow
Protect your personal data Cyber protection services
Protect your personal data
Internal LinksDofollow
Get smart vacation-planning tips Make time to travel
Get smart vacation-planning tips
Internal LinksDofollow
All business insuranceInternal LinksDofollow
Businessowners policy (BOP)Internal LinksDofollow
General liabilityInternal LinksDofollow
Workers’ compensationInternal LinksDofollow
Farm & ranchInternal LinksDofollow
Commercial agribusinessInternal LinksDofollow
See products ...Internal LinksDofollow
Management liability & specialtyInternal LinksDofollow
ProgramsInternal LinksDofollow
Surety bondsInternal LinksDofollow
Employee retirement plansInternal LinksDofollow
Group benefitsInternal LinksDofollow
Key person benefitsInternal LinksDofollow
Medical stop lossInternal LinksDofollow
MedPair supplemental healthInternal LinksDofollow
See products ...Internal LinksDofollow
Auto service & repairInternal LinksDofollow
ContractorsInternal LinksDofollow
Food serviceInternal LinksDofollow
Professional officesInternal LinksDofollow
Retail stores & servicesInternal LinksDofollow
Wholesalers & distributorsInternal LinksDofollow
See products ...Internal LinksDofollow
Business claims FAQInternal LinksDofollow
Tips to start and protect your business Business solutions center
Tips to start and protect your business
Internal LinksDofollow
Topics for farmers and agribusiness operators Ag insight center
Topics for farmers and agribusiness operators
Internal LinksDofollow
Read helpful business insurance tips Learning center
Read helpful business insurance tips
Internal LinksDofollow
All investment productsInternal LinksDofollow
Personal retirement plansInternal LinksDofollow
AnnuitiesInternal LinksDofollow
Mutual fundsInternal LinksDofollow
Exchange-traded fundsInternal LinksDofollow
Find a financial professionalInternal LinksDofollow
Investing & retirement FAQInternal LinksDofollow
Let a financial professional address your concerns Social Security solvency
Let a financial professional address your concerns
Internal LinksDofollow
Give your loved ones peace of mind - for free Free will
Give your loved ones peace of mind - for free
Internal LinksDofollow
Make informed decisions on your coverage to get the most benefits My Medicare matters
Make informed decisions on your coverage to get the most benefits
Internal LinksDofollow
Learning centerInternal LinksDofollow
AutoInternal LinksDofollow
HomeInternal LinksDofollow
PowersportsInternal LinksDofollow
InvestmentsInternal LinksDofollow
Emergency planningInternal LinksDofollow
Cyber resource centerInternal LinksDofollow
Solutions to help manage your risk Loss control
Solutions to help manage your risk
Internal LinksDofollow
Prevent accidents and maintain grain operations Think grain bin safety
Prevent accidents and maintain grain operations
Internal LinksDofollow
Member resource guideInternal LinksDofollow
Easy access to manage your insurance onlineInternal LinksDofollow
NationwideInternal LinksDofollow
1-877-669-6877Internal LinksDofollow
About usInternal LinksDofollow
Help centerInternal LinksDofollow
En EspañolInternal LinksNofollow
PrivacyInternal LinksDofollow
Cyber securityInternal LinksDofollow
California Consumer Privacy ActInternal LinksDofollow
AccessibilityInternal LinksDofollow
Terms and conditionsInternal LinksDofollow
E&S/Specialty partnersExternal LinksDofollow
Enterprise partnersExternal LinksDofollow
Find an agentExternal LinksDofollow
Get insurance cardExternal LinksDofollow
Pet insurance FAQExternal LinksDofollow
dog-outlineGet a no-obligation pet insurance quote Protect your pet
Get a no-obligation pet insurance quote
External LinksDofollow
Find a farm agentExternal LinksDofollow
Solutions to help manage your risk Loss control
Solutions to help manage your risk
External LinksDofollow
The Advisor Advocate® blogExternal LinksDofollow
Now from Nationwide®External LinksDofollow
Agency Forward®External LinksDofollow
https://www.youtube.com/watch?v=5RjKjT9AbXoExternal LinksDofollow
Start quoteExternal LinksDofollow
FacebookExternal LinksDofollow
TwitterExternal LinksDofollow
InstagramExternal LinksDofollow
LinkedInExternal LinksDofollow
YouTubeExternal LinksDofollow
Now From Nationwide® BlogExternal LinksDofollow
Institutional investorsExternal LinksDofollow
Employer/plan sponsorExternal LinksDofollow
Pension administratorExternal LinksDofollow
FINRAExternal LinksDofollow
https://brokercheck.finra.org/External LinksDofollow
equal housing opportunity insurer logoExternal LinksDofollow
//privacy.truste.com/privacy-seal/validation?rid=33d56fbf-04d6-4530-8bb7-7a7f6bc358dbExternal LinksDofollow
While there's no exact limit to the number of links you should include on a page, best practice is to avoid exceeding 200 links.
Links pass value from one page to another, but the amount of value that can be passed is split between all of the links on a page. This means that adding unnecessary links will dilute the potential value attributed to your other links.
Using the Nofollow attribute prevents value from being passed to the linking page, but it's worth noting that these links are still taken into account when calculating the value that is passed through each link, so Nofollow links can also dilute pagerank.

XML Sitemap

Good, you have XML Sitemap file!
http://nationwide.com/sitemap.xml

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
We recommend that you generate an XML sitemap for your website and submit it to both Google Search Console and Bing Webmaster Tools. It is also good practice to specify your sitemap's location in your robots.txt file.

Robots.txt

Good, you have Robots.txt file!
http://nationwide.com/robots.txt

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
You can check for errors in your robots.txt file using Google Search Console (formerly Webmaster Tools) by selecting 'Robots.txt Tester' under 'Crawl'. This also allows you to test individual pages to make sure that Googlebot has the appropriate access.

URL Rewrite

Good, all URLs look clean and friendly

Your site's URLs contain unnecessary elements that make them look complicated.
A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords.
Clean URLs are also useful when shared on social media as they explain the page's content.

Underscores in the URLs

Great, you are not using underscores (these_are_underscores) in your URLs

Great, you are not using ?underscores (these_are_underscores) in your URLs.
While Google treats hyphens as word separators, it does not for underscores.

Embedded Objects

Perfect, no embedded objects has been detected on this page

Embedded Objects such as Flash. It should only be used for specific enhancements.
Although Flash content often looks nicer, it cannot be properly indexed by search engines.
Avoid full Flash websites to maximize SEO.

Iframe

Perfect, no Iframe content has been detected on this page

Frames can cause problems on your web page because search engines will not crawl or index the content within them.
Avoid frames whenever possible and use a NoFrames tag if you must use them.

Domain Registration

Exactly how many years and months

Domain Age: 30 Years, 158 Days

Created Date: 4th-Mar-1994

Updated Date: 1st-Mar-2024

Expiry Date: 5th-Mar-2025

Domain age matters to a certain extent and newer domains generally struggle to get indexed and rank high in search results for their first few months (depending on other associated ranking factors). Consider buying a second-hand domain name.
Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.

WHOIS Data

WhoIs domain information can help you determine the proper administrator, billing and technical
contact information.


Domain Name: nationwide.com
Registry Domain ID: 1344414_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.corporatedomains.com
Registrar URL: www.cscprotectsbrands.com
Updated Date: 2024-03-01T01:19:59Z
Creation Date: 1994-03-04T00:00:00Z
Registrar Registration Expiration Date: 2025-03-05T05:00:00Z
Registrar: CSC CORPORATE DOMAINS, INC.
Sponsoring Registrar IANA ID: 299
Registrar Abuse Contact Email: [email protected]
Registrar Abuse Contact Phone: +1.8887802723
Domain Status: clientTransferProhibited http://www.icann.org/epp#clientTransferProhibited
Domain Status: serverDeleteProhibited http://www.icann.org/epp#serverDeleteProhibited
Domain Status: serverTransferProhibited http://www.icann.org/epp#serverTransferProhibited
Domain Status: serverUpdateProhibited http://www.icann.org/epp#serverUpdateProhibited
Registry Registrant ID:
Registrant Name: NO DATA
Registrant Organization: Nationwide Mutual Insurance Company
Registrant Street: One Nationwide Plaza
Registrant City: Columbus
Registrant State/Province: OH
Registrant Postal Code: 43215
Registrant Country: US
Registrant Phone: +1.6142498631
Registrant Phone Ext:
Registrant Fax: +1.6142498631
Registrant Fax Ext:
Registrant Email: [email protected]
Registry Admin ID:
Admin Name: NO DATA
Admin Organization: Nationwide Mutual Insurance Company
Admin Street: One Nationwide Plaza
Admin City: Columbus
Admin State/Province: OH
Admin Postal Code: 43215
Admin Country: US
Admin Phone: +1.6142498631
Admin Phone Ext:
Admin Fax: +1.6142498631
Admin Fax Ext:
Admin Email: [email protected]
Registry Tech ID:
Tech Name: NO DATA
Tech Organization: Nationwide Mutual Insurance Company
Tech Street: One Nationwide Plaza
Tech City: Columbus
Tech State/Province: OH
Tech Postal Code: 43215
Tech Country: US
Tech Phone: +1.6142498631
Tech Phone Ext:
Tech Fax: +1.6142498631
Tech Fax Ext:
Tech Email: [email protected]
Name Server: a26-64.akam.net
Name Server: a1-253.akam.net
Name Server: a4-67.akam.net
Name Server: a5-67.akam.net
Name Server: a22-67.akam.net
Name Server: a13-65.akam.net
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2024-03-01T01:19:59Z <<<

For more information on Whois status codes, please visit https://icann.org/epp

Corporation Service Company(c) (CSC) The Trusted Partner of More than 50% of the 100 Best Global Brands.

Contact us to learn more about our enterprise solutions for Global Domain Name Registration and Management, Trademark Research and Watching, Brand, Logo and Auction Monitoring, as well SSL Certificate Services and DNS Hosting.

NOTICE: You are not authorized to access or query our WHOIS database through the use of high-volume, automated, electronic processes or for the purpose or purposes of using the data in any manner that violates these terms of use. The Data in the CSC WHOIS database is provided by CSC for information purposes only, and to assist persons in obtaining information about or related to a domain name registration record. CSC does not guarantee its accuracy. By submitting a WHOIS query, you agree to abide by the following terms of use: you agree that you may use this Data only for lawful purposes and that under no circumstances will you use this Data to: (1) allow, enable, or otherwise support the transmission of mass unsolicited, commercial advertising or solicitations via direct mail, e-mail, telephone, or facsimile; or (2) enable high volume, automated, electronic processes that apply to CSC (or its computer systems). CSC reserves the right to terminate your access to the WHOIS database in its sole discretion for any violations by you of these terms of use. CSC reserves the right to modify these terms at any time.

Register your domain name at http://www.cscglobal.com
WhoIs domain information can help you determine the proper contact for any domain listed in the Whois database.
A WhoIs lookup identifies the administrator contact information, billing contact and the technical contact for each domain name listing or IP in the WhoIs database.

Mobile Friendliness

Oh No! This page is not mobile-friendly.
Your mobile friendly score is 0/100

Mobile Friendliness refers to the usability aspects of your mobile website, which Google uses as a ranking signal in mobile search results.

Mobile View


The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. ??
Your website should look nice on the most popular mobile devices.
Tip: Use an analytics tool to track mobile usage of your website.

Mobile Compatibility

Perfect, no embedded objects detected.

Embedded Objects such as Flash, Silverlight or Java. It should only be used for specific enhancements.
But avoid using Embedded Objects, so your content can be accessed on all devices.

URL

http://nationwide.com
Length: 10 characters

Keep your URLs short and avoid long domain names when possible.
A descriptive URL is better recognized by search engines.
A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Favicon

FavIcon Great, your website has a favicon.

Favicons improve a brand's visibility.
As a favicon is especially important for users bookmarking your website, make sure it is consistent with your brand.

Custom 404 Page

Great, your website has a custom 404 error page.

When a visitor encounters a 404 File Not Found error on your site, you're on the verge of losing the visitor that you've worked so hard to obtain through the search engines and third party links.
Creating your custom 404 error page allows you to minimize the number of visitors lost that way.

Page Size

247 KB (World Wide Web average is 320 Kb)

Two of the main reasons for an increase in page size are images and JavaScript files.
Page size affects the speed of your website; try to keep your page size below 2 Mb.
Tip: Use images with a small size and optimize their download with gzip.

Load Time

0.89 second(s)

Site speed is an important factor for ranking high in Google search results and enriching the user experience.
Resources: Check out Google's developer tutorials for tips on how to to make your website run faster.

Language

Good, you have declared your language
Declared Language: English

Make sure your declared language is the same as the language detected by Google
Also, define the language of the content in each page's HTML code.

Domain Availability

Domains (TLD) Status
nationwide.net Already Registered
nationwide.org Already Registered
nationwide.biz Already Registered
nationwide.io Already Registered
nationwide.info Already Registered

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains (TLD) Status
bationwide.com Already Registered
gationwide.com Available
hationwide.com Available
jationwide.com Available
mationwide.com Already Registered

Register the various typos of your domain to protect your brand from cybersquatters.

Email Privacy

Good, no email address has been found in plain text.

We don't recommend adding plain text/linked email addresses to your webpages.
As malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Safe Browsing

The website is not blacklisted and looks safe to use.

Safe Browsing to identify unsafe websites and notify users and webmasters so they can protect themselves from harm.

Server IP

Server IP Server Location Service Provider
23.52.42.196 Unavailable Akamai Technologies

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors.
Search engines take the geolocation of a server into account as well as the server speed.

Speed Tips

Tips for authoring fast-loading HTML pages:

True Perfect, your website has few CSS files.

False Too bad, your website has too many JavaScript files.

True Perfect, your website doesn't use nested tables.

False Too bad, your website is using inline styles.

Website speed has a huge impact on performance, affecting user experience, conversion rates and even rankings.
???By reducing page load-times, users are less likely to get distracted and the search engines are more likely to reward you by ranking your pages higher in the SERPs.
Conversion rates are far higher for websites that load faster than their slower competitors.

Analytics

We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website.
You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

W3C Validity

W3C not validated

W3Cis a consortium that sets web standards.
Using valid markup that contains no errors is important because syntax errors can make your page difficult for search engines to index. Run the W3C validation service whenever changes are made to your website's code.

Doc Type

Your Web Page doctype is

The Doctype is used to instruct web browsers about the document type being used.
For example, what version of HTML the page is written in.
Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: UTF-8

Specifying language/character encoding can prevent problems with the rendering of special characters.

Indexed Pages

Indexed pages in search engines

36,600 Page(s)

This is the number of pages that we have discovered on your website.
A low number can indicate that bots are unable to discover your webpages, which is a common cause of a bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages.

Backlinks Counter

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Social Data

Your social media status




Social data refers to data individuals create that is knowingly and voluntarily shared by them.
Cost and overhead previously rendered this semi-public form of communication unfeasible.
But advances in social networking technology from 2004-2010 has made broader concepts of sharing possible.

Estimated Worth

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Traffic Rank

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Visitors Localization

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