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Website review drawdown.org

November, 10 2022 07:11:53 AM
To Improve


Title Tag

Project Drawdown
Length: 16 character(s)
Ideally, your title tag should contain between 10 and 70 characters (spaces included).
Make sure your title is explicit and contains your most important keywords.
Be sure that each page has a unique title.

Meta Description

Our mission is to help the world reach “Drawdown”— the point in the future when levels of greenhouse gases in the atmosphere stop climbing and start to steadily decline, thereby stopping stopping catastrophic climate change — as quickly, safely, and equitably as possible.
Length: 272 character(s)
Meta descriptions contains between 70 and 320 characters (spaces included).
It allow you to influence how your web pages are described and displayed in search results.
Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user's search query).
A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate.

Meta Keywords

No Keywords

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.
However, google can't use meta keywords.


<H1> <H2> <H3> <H4> <H5> <H6>
2 11 2 0 0 0
<H1> Home </H1>
<H1> The World’s Leading Resource for Climate Solutions </H1>
<H2> Climate Solutions Are Local and Global </H2>
<H2> Project Drawdown Research Team </H2>
<H2> Participate in Upcoming Events </H2>
<H2> MegaMenu Feature Team </H2>
<H2> Search form </H2>
<H2> </H2>
<H2> Climate Solutions by Sector </H2>
<H2> Programs </H2>
<H2> News and Media </H2>
<H2> Upcoming Events </H2>
<H2> Join Us </H2>
<H3> </H3>
<H3> </H3>

Use your keywords in the headings and make sure the first level (H1) includes your most important keywords. Never duplicate your title tag content in your header tag.
While it is important to ensure every page has an H1 tag, never include more than one per page. Instead, use multiple H2 - H6 tags.

Google Preview

Project Drawdown


Our mission is to help the world reach “Drawdown”— the point in the future when levels of greenhouse gases in the atmosphere stop climbing and start to steadily decline, thereby stopping stopping catastrophic climate change — as quickly, safely, and equitably as possible.

This is an example of what your Title Tag and Meta Description will look like in Google search results.
While Title Tags & Meta Descriptions are used to build the search result listings, the search engines may create their own if they are missing, not well written, or not relevant to the content on the page.
Title Tags and Meta Descriptions are cut short if they are too long, so it's important to stay within the suggested character limits.

Alt Attribute

We found 22 images on this web page
False 1 ALT attributes are empty or missing.


Alternative text is used to describe images to give the search engine crawlers (and the visually impaired).
Also, more information to help them understand images, which can help them to appear in Google Images search results.

Keywords Cloud

  • drawdown29
  • solutions14
  • research11
  • climate9
  • events8
  • news8
  • team8
  • partnerships7
  • power6
  • solar5
  • coastal5
  • view5
  • energy5
  • ocean5
  • land5
This Keyword Cloud provides an insight into the frequency of keyword usage within the page.
It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Keywords Freq Title Desc <H>
drawdown 29 True True True
solutions 14 False False True
research 11 False False True
climate 9 False True True
events 8 False False True
news 8 False False True
team 8 False False True
partnerships 7 False False False
power 6 False False False
solar 5 False False False
coastal 5 False False False
view 5 False False False
energy 5 False False False
ocean 5 False False False
land 5 False False False
This table highlights the importance of being consistent with your use of keywords.
To improve the chance of ranking well in search results for a specific keyword, make sure you include it in some or all of the following: page URL, page content, title tag, meta description, header tags, image alt attributes, internal link anchor text and backlink anchor text.

Text/HTML Ratio

HTML to Text Ratio is: 6.83%

Text content size 6749 bytes
Total HTML size 98858 bytes
Code to text ratio represents the percentage of actual text on a web page compared to the percentage of HTML code, and it is used by search engines to calculate the relevancy of a web page.
A higher code to text ratio will increase your chances of getting a better rank in search engine results.

GZIP compression

Wow! It's GZIP Enabled.
True Your webpage is compressed from 97 KB to 20 KB (79.3 % size savings)

Gzip is a method of compressing files (making them smaller) for faster network transfers.
It allows to reduce the size of web pages and any other typical web files to about 30% or less of its original size before it transfer.

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.

IP Canonicalization

No your domain IP does not redirect to drawdown.org

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address.
Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.
If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.

In-Page Links

We found a total of 139 links including both internal & external links of your site

Anchor Type Follow
http://drawdown.org/Internal LinksDofollow
DonateInternal LinksDofollow
SolutionsInternal LinksDofollow
Drawdown FrameworkInternal LinksDofollow
Drawdown Review 2020Internal LinksDofollow
Table of SolutionsInternal LinksDofollow
SectorsInternal LinksDofollow
ElectricityInternal LinksDofollow
Food, Agriculture, and Land UseInternal LinksDofollow
IndustryInternal LinksDofollow
TransportationInternal LinksDofollow
BuildingsInternal LinksDofollow
Land SinksInternal LinksDofollow
Coastal and Ocean SinksInternal LinksDofollow
Engineered SinksInternal LinksDofollow
Health and EducationInternal LinksDofollow
Climate Solutions Are Local and GlobalInternal LinksDofollow
Programs + PartnershipsInternal LinksDofollow
Drawdown ResearchInternal LinksDofollow
Drawdown LearnInternal LinksDofollow
Drawdown LabsInternal LinksDofollow
Drawdown CommunitiesInternal LinksDofollow
PartnershipsInternal LinksDofollow
Project Drawdown Research TeamInternal LinksDofollow
News + EventsInternal LinksDofollow
In the NewsInternal LinksDofollow
EventsInternal LinksDofollow
Participate in Upcoming EventsInternal LinksDofollow
AboutInternal LinksDofollow
Our TeamInternal LinksDofollow
StaffInternal LinksDofollow
Research TeamInternal LinksDofollow
Board of DirectorsInternal LinksDofollow
The BookInternal LinksDofollow
FAQsInternal LinksDofollow
Contact UsInternal LinksDofollow
Project Drawdown Team Extends Its ReachInternal LinksDofollow
Abandoned Farmland RestorationInternal LinksDofollow
Alternative CementInternal LinksDofollow
Alternative RefrigerantsInternal LinksDofollow
Bamboo ProductionInternal LinksDofollow
Bicycle InfrastructureInternal LinksDofollow
Biochar ProductionInternal LinksDofollow
Biogas for CookingInternal LinksDofollow
Biomass PowerInternal LinksDofollow
BioplasticsInternal LinksDofollow
Building Automation SystemsInternal LinksDofollow
Building RetrofittingInternal LinksDofollow
CarpoolingInternal LinksDofollow
Coastal Wetland ProtectionInternal LinksDofollow
Coastal Wetland RestorationInternal LinksDofollow
CompostingInternal LinksDofollow
Concentrated Solar PowerInternal LinksDofollow
Conservation AgricultureInternal LinksDofollow
Distributed Energy StorageInternal LinksDofollow
Distributed Solar PhotovoltaicsInternal LinksDofollow
District HeatingInternal LinksDofollow
Dynamic GlassInternal LinksDofollow
Efficient AviationInternal LinksDofollow
Efficient Ocean ShippingInternal LinksDofollow
Efficient TrucksInternal LinksDofollow
Electric BicyclesInternal LinksDofollow
Electric CarsInternal LinksDofollow
Electric TrainsInternal LinksDofollow
Farm Irrigation EfficiencyInternal LinksDofollow
Forest ProtectionInternal LinksDofollow
Geothermal PowerInternal LinksDofollow
Grassland ProtectionInternal LinksDofollow
Green and Cool RoofsInternal LinksDofollow
Grid FlexibilityInternal LinksDofollow
Health and EducationInternal LinksDofollow
High-Efficiency Heat PumpsInternal LinksDofollow
High-Performance GlassInternal LinksDofollow
High-Speed RailInternal LinksDofollow
Hybrid CarsInternal LinksDofollow
Improved Clean CookstovesInternal LinksDofollow
Improved Rice ProductionInternal LinksDofollow
Indigenous Peoples’ Forest TenureInternal LinksDofollow
InsulationInternal LinksDofollow
Landfill Methane CaptureInternal LinksDofollow
LED LightingInternal LinksDofollow
Low-Flow FixturesInternal LinksDofollow
Managed GrazingInternal LinksDofollow
Methane DigestersInternal LinksDofollow
Micro Wind TurbinesInternal LinksDofollow
MicrogridsInternal LinksDofollow
Multistrata AgroforestryInternal LinksDofollow
Net-Zero BuildingsInternal LinksDofollow
Nuclear PowerInternal LinksDofollow
Nutrient ManagementInternal LinksDofollow
Ocean PowerInternal LinksDofollow
Offshore Wind TurbinesInternal LinksDofollow
Onshore Wind TurbinesInternal LinksDofollow
Peatland Protection and RewettingInternal LinksDofollow
Perennial Biomass ProductionInternal LinksDofollow
Perennial Staple CropsInternal LinksDofollow
Plant-Rich DietsInternal LinksDofollow
Public TransitInternal LinksDofollow
Recycled PaperInternal LinksDofollow
RecyclingInternal LinksDofollow
Reduced Food WasteInternal LinksDofollow
Refrigerant ManagementInternal LinksDofollow
Regenerative Annual CroppingInternal LinksDofollow
SilvopastureInternal LinksDofollow
Small HydropowerInternal LinksDofollow
Smart ThermostatsInternal LinksDofollow
Solar Hot WaterInternal LinksDofollow
Sustainable Intensification for SmallholdersInternal LinksDofollow
System of Rice IntensificationInternal LinksDofollow
TelepresenceInternal LinksDofollow
Temperate Forest RestorationInternal LinksDofollow
Tree IntercroppingInternal LinksDofollow
Tree Plantations (on Degraded Land)Internal LinksDofollow
Tropical Forest RestorationInternal LinksDofollow
Utility-Scale Energy StorageInternal LinksDofollow
Utility-Scale Solar PhotovoltaicsInternal LinksDofollow
Walkable CitiesInternal LinksDofollow
Waste-to-EnergyInternal LinksDofollow
Water Distribution EfficiencyInternal LinksDofollow
Ocean PowerInternal LinksDofollow
Peatland Protection and RewettingInternal LinksDofollow
Drawdown FrameworkInternal LinksDofollow
http://drawdown.org/?inline=true#colorbox-contentInternal LinksDofollow
Learn moreInternal LinksDofollow
Learn MoreInternal LinksDofollow
Programs + PartnershipsInternal LinksDofollow
Privacy PolicyInternal LinksDofollow
3BL MediaEcocentricity Blog: Hot Off the Digital Pressesby John A. LanierMarch 11, 2020External LinksDofollow
ABC Australia'Project Drawdown' report says we've already got the tech to reach negative emissions by 2040sby Nick KilvertMarch 3, 2020External LinksDofollow
Bloomberg GreenThe Energy Elite Have Started Listening to Their Enemy No. 1 in Houstonby Ben StevermanMarch 3, 2020External LinksDofollow
Fast CompanyThese are the 76 climate solutions we need to scale up right now to have a chanceby Adele PetersMarch 3, 2020External LinksDofollow
event linkExternal LinksDofollow
event linkExternal LinksDofollow
TwitterExternal LinksDofollow
LinkedInExternal LinksDofollow
FacebookExternal LinksDofollow
InstagramExternal LinksDofollow
While there's no exact limit to the number of links you should include on a page, best practice is to avoid exceeding 200 links.
Links pass value from one page to another, but the amount of value that can be passed is split between all of the links on a page. This means that adding unnecessary links will dilute the potential value attributed to your other links.
Using the Nofollow attribute prevents value from being passed to the linking page, but it's worth noting that these links are still taken into account when calculating the value that is passed through each link, so Nofollow links can also dilute pagerank.

XML Sitemap

Good, you have XML Sitemap file!

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
We recommend that you generate an XML sitemap for your website and submit it to both Google Search Console and Bing Webmaster Tools. It is also good practice to specify your sitemap's location in your robots.txt file.


Good, you have Robots.txt file!

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
You can check for errors in your robots.txt file using Google Search Console (formerly Webmaster Tools) by selecting 'Robots.txt Tester' under 'Crawl'. This also allows you to test individual pages to make sure that Googlebot has the appropriate access.

URL Rewrite

Good, all URLs look clean and friendly

Your site's URLs contain unnecessary elements that make them look complicated.
A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords.
Clean URLs are also useful when shared on social media as they explain the page's content.

Underscores in the URLs

Great, you are not using underscores (these_are_underscores) in your URLs

Great, you are not using ?underscores (these_are_underscores) in your URLs.
While Google treats hyphens as word separators, it does not for underscores.

Embedded Objects

Perfect, no embedded objects has been detected on this page

Embedded Objects such as Flash. It should only be used for specific enhancements.
Although Flash content often looks nicer, it cannot be properly indexed by search engines.
Avoid full Flash websites to maximize SEO.


Perfect, no Iframe content has been detected on this page

Frames can cause problems on your web page because search engines will not crawl or index the content within them.
Avoid frames whenever possible and use a NoFrames tag if you must use them.

Domain Registration

Exactly how many years and months

Domain Age: 6 Years, 247 Days

Created Date: 12th-Jul-2013

Updated Date: 8th-Mar-2020

Expiry Date: 12th-Jul-2020

Domain age matters to a certain extent and newer domains generally struggle to get indexed and rank high in search results for their first few months (depending on other associated ranking factors). Consider buying a second-hand domain name.
Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.


WhoIs domain information can help you determine the proper administrator, billing and technical
contact information.

Registry Domain ID: D169188561-LROR
Registrar WHOIS Server: whois.tigertech.net
Registrar URL: http://www.tigertech.net/
Updated Date: 2020-03-08T01:06:56Z
Creation Date: 2013-07-12T17:43:48Z
Registry Expiry Date: 2020-07-12T17:43:48Z
Registrar Registration Expiration Date:
Registrar: Tiger Technologies LLC
Registrar IANA ID: 841
Registrar Abuse Contact Email: abuse@tigertech.net
Registrar Abuse Contact Phone: +1.5104951600
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Registrant Organization:
Registrant State/Province: CA
Registrant Country: US
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form https://www.icann.org/wicf/)
>>> Last update of WHOIS database: 2020-03-16T10:38:16Z <<<

For more information on Whois status codes, please visit https://icann.org/epp

Access to Public Interest Registry WHOIS information is provided to assist persons in determining the contents of a domain name registration record in the Public Interest Registry registry database. The data in this record is provided by Public Interest Registry for informational purposes only, and Public Interest Registry does not guarantee its accuracy. This service is intended only for query-based access. You agree that you will use this data only for lawful purposes and that, under no circumstances will you use this data to (a) allow, enable, or otherwise support the transmission by e-mail, telephone, or facsimile of mass unsolicited, commercial advertising or solicitations to entities other than the data recipient's own existing customers; or (b) enable high volume, automated, electronic processes that send queries or data to the systems of Registry Operator, a Registrar, or Afilias except as reasonably necessary to register domain names or modify existing registrations. All rights reserved. Public Interest Registry reserves the right to modify these terms at any time. By submitting this query, you agree to abide by this policy.

The Registrar of Record identified in this output may have an RDDS service that can be queried for additional information on how to contact the Registrant, Admin, or Tech contact of the queried domain name.
WhoIs domain information can help you determine the proper contact for any domain listed in the Whois database.
A WhoIs lookup identifies the administrator contact information, billing contact and the technical contact for each domain name listing or IP in the WhoIs database.

Mobile Friendliness

Oh No! This page is not mobile-friendly.
Your mobile friendly score is 0/100

Mobile Friendliness refers to the usability aspects of your mobile website, which Google uses as a ranking signal in mobile search results.

Mobile View

The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. ??
Your website should look nice on the most popular mobile devices.
Tip: Use an analytics tool to track mobile usage of your website.

Mobile Compatibility

Perfect, no embedded objects detected.

Embedded Objects such as Flash, Silverlight or Java. It should only be used for specific enhancements.
But avoid using Embedded Objects, so your content can be accessed on all devices.


Length: 8 characters

Keep your URLs short and avoid long domain names when possible.
A descriptive URL is better recognized by search engines.
A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).


FavIcon Great, your website has a favicon.

Favicons improve a brand's visibility.
As a favicon is especially important for users bookmarking your website, make sure it is consistent with your brand.

Custom 404 Page

Great, your website has a custom 404 error page.

When a visitor encounters a 404 File Not Found error on your site, you're on the verge of losing the visitor that you've worked so hard to obtain through the search engines and third party links.
Creating your custom 404 error page allows you to minimize the number of visitors lost that way.

Page Size

97 KB (World Wide Web average is 320 Kb)

Two of the main reasons for an increase in page size are images and JavaScript files.
Page size affects the speed of your website; try to keep your page size below 2 Mb.
Tip: Use images with a small size and optimize their download with gzip.

Load Time

0.03 second(s)

Site speed is an important factor for ranking high in Google search results and enriching the user experience.
Resources: Check out Google's developer tutorials for tips on how to to make your website run faster.


Good, you have declared your language
Declared Language: English

Make sure your declared language is the same as the language detected by Google
Also, define the language of the content in each page's HTML code.

Domain Availability

Domains (TLD) Status
drawdown.com Already Registered
drawdown.net Already Registered
drawdown.biz Already Registered
drawdown.io Already Registered
drawdown.info Already Registered

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains (TLD) Status
xrawdown.org Available
srawdown.org Available
wrawdown.org Available
erawdown.org Available
rrawdown.org Available

Register the various typos of your domain to protect your brand from cybersquatters.

Email Privacy

Good, no email address has been found in plain text.

We don't recommend adding plain text/linked email addresses to your webpages.
As malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Safe Browsing

Something went wrong on the server. Please try again.

Safe Browsing to identify unsafe websites and notify users and webmasters so they can protect themselves from harm.

Server IP

Server IP Server Location Service Provider United States Pantheon

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors.
Search engines take the geolocation of a server into account as well as the server speed.

Speed Tips

Tips for authoring fast-loading HTML pages:

False Too bad, your website has too many CSS files.

False Too bad, your website has too many JavaScript files.

True Perfect, your website doesn't use nested tables.

False Too bad, your website is using inline styles.

Website speed has a huge impact on performance, affecting user experience, conversion rates and even rankings.
???By reducing page load-times, users are less likely to get distracted and the search engines are more likely to reward you by ranking your pages higher in the SERPs.
Conversion rates are far higher for websites that load faster than their slower competitors.


Perfect, We detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website.
You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

W3C Validity

W3C not validated

W3Cis a consortium that sets web standards.
Using valid markup that contains no errors is important because syntax errors can make your page difficult for search engines to index. Run the W3C validation service whenever changes are made to your website's code.

Doc Type

Your Web Page doctype is HTML 5

The Doctype is used to instruct web browsers about the document type being used.
For example, what version of HTML the page is written in.
Declaring a doctype helps web browsers to render content correctly.


Great, language/character encoding is specified: UTF-8

Specifying language/character encoding can prevent problems with the rendering of special characters.

Indexed Pages

Indexed pages in search engines

0 Page(s)

This is the number of pages that we have discovered on your website.
A low number can indicate that bots are unable to discover your webpages, which is a common cause of a bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages.

Backlinks Counter

Number of backlinks to your website

0 Backlink(s)

Backlinks are links that point to your website from other websites. They are like letters of recommendation for your site.
Since this factor is crucial to SEO, you should have a strategy to improve the quantity and quality of backlinks.

Social Data

Your social media status

Social data refers to data individuals create that is knowingly and voluntarily shared by them.
Cost and overhead previously rendered this semi-public form of communication unfeasible.
But advances in social networking technology from 2004-2010 has made broader concepts of sharing possible.

Estimated Worth

$50,364 USD

Just a estimated worth of your website based on Alexa Rank.

Traffic Rank

251,819th most visited website in the World.

A low rank means that your website gets a lot of visitors.
Your Alexa Rank is a good estimate of the worldwide traffic to your website, although it is not 100 percent accurate.

Visitors Localization

Your website is popular on following countries:

No data available
We recommend that you book the domain names for the countries where your ??website is popular.
This will prevent potential competitors from registering these domains and taking advantage of your reputation in such countries.

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