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I wanted to talk to you about PageSpeed Insights, a tool which can be used to find issues affecting your site’s load time, and give you some tips on how you can fix them. So when you visit our PageSpeed Insights checker tool, you just enter your URL in the field and press submit button. It'll give you a score out of 100, and highlight any problem areas with your site. The focus of this tool is to point out issues which, if fixed, would improve your site’s overall load time and make your users happier.
The big question is, what do you do with this information? Well, the most common problems fall into three buckets.
When you run PageSpeed Insights, it looks at your site and basically checks whether any of the images are larger than they need to be, and in the guidelines it will recommend jpeg optimization, which is a command line tool which strips out any metadata from the image files, and can lead to some really impressive reductions in file size. To optimize you images you can use Image Optimizer tool.
If you have a relatively small amount of CSS for a page, you can in line it directly into the HTML, removing any requests for a CSS file, and allowing the page to be rendered as soon as the HTML is loaded.
Now, this is just a guideline. You may want to cache your images for a year, you may want to cache your HTML for 30 minutes to an hour, just so that any user hopping backwards and forwards between pages gets a smooth experience.
The final thing to enable on your server is GZip. Use Check GZIP compression tool to check the current position of your Gzip. If you've not come across this before, it’s supported by all browsers, and it’s an incredibly powerful tool for compressing any text based assets. There are some huge wins to be had with compression rates up to 80%. Now, how you enable this will depend on your server, but the gains are big for a relatively small amount of work. I recently got this working on my server using some snippets to .htaccess file. So add the below codes to your server .htaccess file
It was as simple as just adding GZip on. So those are the three most common problem areas raised by PageSpeed Insights. Build times fixes, page structure, and server side tweaks. Now, these aren't the only tools to help with performance, so if you're looking for more tips, or just curious about what other tools exist.
I also recommended you to use Turbo SEO Analyzer It helps to find more then 50+ seo issue and fix all issues easy way.
Hopefully this has been a useful insight into how you can improve your site's load time performance. I challenge you to get 100 points on your PageSpeed score. Cheers.