Best Website Reviewer

sfu.ca Website SEO Report


The website sfu.ca was reviewed on November, 12 2024 11:00:02 PM and received an SEO score of 51 out of 100 by Turbo SEO Tools based on multiple ranking factors, including technical SEO, on-page optimization, mobile usability, and performance. This analysis helps identify areas where sfu.ca is doing well and where it can improve to boost visibility in search engines like Google. Try our Technical SEO Tools and SEO Audit Tools to fix all issues.

SEO Tip of the Day

Your SEO Tip of the DayPerform a competitor keyword analysis to find gaps in your content.


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November, 12 2024 11:00:02 PM
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Title Tag

Simon Fraser University
Length: 25 character(s)
Ideally, your title tag should contain between 10 and 70 characters (spaces included).
Make sure your title is explicit and contains your most important keywords.
Be sure that each page has a unique title.

Meta Description

As Canada’s engaged university, SFU works with communities, organizations and partners to create, share and embrace knowledge that improves life and generates real change.
Length: 171 character(s)
Meta descriptions contains between 70 and 160 characters (spaces included).
It allow you to influence how your web pages are described and displayed in search results.
Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user's search query).
A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate.

Meta Keywords

No Keywords

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.
However, google can't use meta keywords.

Headings

<H1> <H2> <H3> <H4> <H5> <H6>
2 11 4 0 1 0
<H1> Simon Fraser University </H1>
<H1> See Yourself at SFU </H1>
<H2> Visit our campus </H2>
<H2> #1 CANADIAN COMPREHENSIVE UNIVERSITY* </H2>
<H2> #15 IN THE WORLD FOR INNOVATION† </H2>
<H2> #3 IN THE WORLD FOR SUSTAINABLE CITIES & COMMUNITIES‡ </H2>
<H2> SFU News </H2>
<H2> Meet Simon Fraser University </H2>
<H2> Three Locations </H2>
<H2> Apply Now </H2>
<H2> Community Stories </H2>
<H2> Upcoming Events </H2>
<H2> Follow Us </H2>
<H3> Burnaby </H3>
<H3> Surrey </H3>
<H3> Vancouver </H3>
<H3> Contact us </H3>
<H5> Simon Fraser University </H5>
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Use your keywords in the headings and make sure the first level (H1) includes your most important keywords. Never duplicate your title tag content in your header tag.
While it is important to ensure every page has an H1 tag, never include more than one per page. Instead, use multiple H2 - H6 tags.

Google Preview

Simon Fraser University

sfu.ca/

As Canada’s engaged university, SFU works with communities, organizations and partners to create, share and embrace knowledge that improves life and generates real change.


This is an example of what your Title Tag and Meta Description will look like in Google search results.
While Title Tags & Meta Descriptions are used to build the search result listings, the search engines may create their own if they are missing, not well written, or not relevant to the content on the page.
Title Tags and Meta Descriptions are cut short if they are too long, so it's important to stay within the suggested character limits.

Alt Attribute

We found 20 images on this web page
False 11 ALT attributes are empty or missing.

/etc/designs/clf/clientlibs/clf4/default/img/[email protected]
/etc/designs/clf/clientlibs/clf4/default/img/[email protected]
/content/sfu/main/_jcr_content/main_content/textimage_12616661/image.img.original.low.png/1724772825036.png
/content/sfu/sfunews/stories/2024/10/sfu-named-canada-s-top-comprehensive-university-in-2025-maclean-/_jcr_content.img.png/1718205418.jpg
/content/sfu/sfunews/stories/2024/11/sfu-launches-global-institute-for-agritech-to-lead-agricultural-/_jcr_content.img.png/1730483038.jpg
/content/sfu/sfunews/stories/2024/11/new-sfu-master-s-program-to-foster-the-next-generation-of-sustai/_jcr_content.img.png/1730478374.jpg
/etc/designs/clf/clientlibs/clf4/default/img/ncaa-logo.png
/etc/designs/clf/clientlibs/clf4/default/img/eqa-logo.png
/etc/designs/clf/clientlibs/clf4/default/img/ashoka-log.png
/etc/designs/clf/clientlibs/clf4/default/img/SFU_horizontal_reversed_colour_rgb.png
/etc/designs/clf/clientlibs/clf4/default/img/[email protected]
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Alternative text is used to describe images to give the search engine crawlers (and the visually impaired).
Also, more information to help them understand images, which can help them to appear in Google Images search results.

Keywords Cloud

  • university9
  • community9
  • campus9
  • overview8
  • learning7
  • fraser5
  • programs5
  • simon4
  • campuses4
  • burnaby4
  • surrey4
  • international4
  • events4
  • tours4
  • about4
This Keyword Cloud provides an insight into the frequency of keyword usage within the page.
It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Keywords Freq Title Desc <H>
university 9 True True True
community 9 False False True
campus 9 False False True
overview 8 False False False
learning 7 False False False
fraser 5 True False True
programs 5 False False False
simon 4 True False True
campuses 4 False False False
burnaby 4 False False True
surrey 4 False False True
international 4 False False False
events 4 False False True
tours 4 False False False
about 4 False False False
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This table highlights the importance of being consistent with your use of keywords.
To improve the chance of ranking well in search results for a specific keyword, make sure you include it in some or all of the following: page URL, page content, title tag, meta description, header tags, image alt attributes, internal link anchor text and backlink anchor text.

Text/HTML Ratio

HTML to Text Ratio is: 8.23%

Text content size 4937 bytes
Total HTML size 59965 bytes
Code to text ratio represents the percentage of actual text on a web page compared to the percentage of HTML code, and it is used by search engines to calculate the relevancy of a web page.
A higher code to text ratio will increase your chances of getting a better rank in search engine results.

GZIP compression

Wow! It's GZIP Enabled.
True Your webpage is compressed from 59 KB to 11 KB (81.7 % size savings)

Gzip is a method of compressing files (making them smaller) for faster network transfers.
It allows to reduce the size of web pages and any other typical web files to about 30% or less of its original size before it transfer.

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.

IP Canonicalization

No your domain IP 142.58.103.17 does not redirect to sfu.ca

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address.
Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.
If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.

In-Page Links

We found a total of 134 links including both internal & external links of your site

Anchor Type Follow
sfu.caInternal LinksDofollow
StudentsInternal LinksDofollow
Faculty + StaffInternal LinksDofollow
AlumniInternal LinksDofollow
Parents + PublicInternal LinksDofollow
EmployersInternal LinksDofollow
CareersInternal LinksDofollow
MediaInternal LinksDofollow
http://sfu.ca/main.htmlInternal LinksDofollow
BurnabyInternal LinksDofollow
SurreyInternal LinksDofollow
VancouverInternal LinksDofollow
aInternal LinksDofollow
bInternal LinksDofollow
cInternal LinksDofollow
dInternal LinksDofollow
eInternal LinksDofollow
fInternal LinksDofollow
gInternal LinksDofollow
hInternal LinksDofollow
iInternal LinksDofollow
jInternal LinksDofollow
kInternal LinksDofollow
lInternal LinksDofollow
mInternal LinksDofollow
nInternal LinksDofollow
oInternal LinksDofollow
pInternal LinksDofollow
qInternal LinksDofollow
rInternal LinksDofollow
sInternal LinksDofollow
tInternal LinksDofollow
uInternal LinksDofollow
vInternal LinksDofollow
wInternal LinksDofollow
xInternal LinksDofollow
yInternal LinksDofollow
zInternal LinksDofollow
AdmissionInternal LinksDofollow
UndergraduateInternal LinksDofollow
GraduateInternal LinksDofollow
Lifelong learnerInternal LinksDofollow
ProgramsInternal LinksDofollow
What can I study?Internal LinksDofollow
Faculties + DepartmentsInternal LinksDofollow
Athletics + recreationInternal LinksDofollow
For Indigenous PeoplesInternal LinksDofollow
For international studentsInternal LinksDofollow
Options in FrenchInternal LinksDofollow
LearningInternal LinksDofollow
Degree completionInternal LinksDofollow
Learning supportInternal LinksDofollow
Work + learnInternal LinksDofollow
Community learningInternal LinksDofollow
Study abroadInternal LinksDofollow
Leadership + developmentInternal LinksDofollow
Continuing educationInternal LinksDofollow
CommunityInternal LinksDofollow
Engage with usInternal LinksDofollow
EventsInternal LinksDofollow
Community SupportsInternal LinksDofollow
Arts + cultureInternal LinksDofollow
Residence + housingInternal LinksDofollow
International engagementInternal LinksDofollow
Campus ToursInternal LinksDofollow
AboutInternal LinksDofollow
Who we areInternal LinksDofollow
What's Next: The SFU StrategyInternal LinksDofollow
Why choose SFUInternal LinksDofollow
RankingsInternal LinksDofollow
SFU NewsInternal LinksDofollow
Give to SFUInternal LinksDofollow
ResearchInternal LinksDofollow
Find a researcherInternal LinksDofollow
Centres + institutesInternal LinksDofollow
Innovation + Knowledge MobilizationInternal LinksDofollow
Resources + SupportInternal LinksDofollow
PartnershipsInternal LinksDofollow
LibraryInternal LinksDofollow
Apply to SFUInternal LinksDofollow
Explore ProgramsInternal LinksDofollow
Admission RequirementsInternal LinksDofollow
Apply to SFUInternal LinksDofollow
Explore ProgramsInternal LinksDofollow
Campus ToursInternal LinksDofollow
Join nowInternal LinksDofollow
http://sfu.ca/sfunews/stories/2024/10/sfu-named-canada-s-top-comprehensive-university-in-2025-maclean-.htmlInternal LinksDofollow
http://sfu.ca/sfunews/stories/2024/11/sfu-launches-global-institute-for-agritech-to-lead-agricultural-.htmlInternal LinksDofollow
http://sfu.ca/sfunews/stories/2024/11/new-sfu-master-s-program-to-foster-the-next-generation-of-sustai.htmlInternal LinksDofollow
See more NewsInternal LinksDofollow
Explore our campusesInternal LinksDofollow
http://sfu.ca/main/campuses/burnaby.htmlInternal LinksDofollow
http://sfu.ca/main/campuses/surrey.htmlInternal LinksDofollow
http://sfu.ca/main/campuses/vancouver.htmlInternal LinksDofollow
Jasmin Glaw brings community and connection to studentsInternal LinksDofollow
REM major finds fulfillment in planning stream after transferring to SFUInternal LinksDofollow
Inaugural Dutton Essay Award winner reflects on her Global Humanities educationInternal LinksDofollow
Tyler Schwartz helps SEE students see successInternal LinksDofollow
Connect With UsInternal LinksDofollow
Burnaby campusInternal LinksDofollow
Surrey campusInternal LinksDofollow
Vancouver campusInternal LinksDofollow
Safety & RiskInternal LinksDofollow
SFU Maps & DirectionsInternal LinksDofollow
SFU AdmissionsInternal LinksDofollow
Road ReportInternal LinksDofollow
Emergency InformationInternal LinksDofollow
Terms & ConditionsInternal LinksDofollow
Privacy policyInternal LinksDofollow
© Simon Fraser UniversityInternal LinksDofollow
Uphold Truth and ReconciliationInternal LinksDofollow
Engage in Global ChallengesInternal LinksDofollow
Make a Difference for BCInternal LinksDofollow
Transform the SFU ExperienceInternal LinksDofollow
Our ProcessInternal LinksDofollow
StoriesInternal LinksDofollow
Celebrating the launch of the Snuneymuxw language learning hubInternal LinksDofollow
ImplementationInternal LinksDofollow
AI StrategyInternal LinksDofollow
FExternal LinksDofollow
TExternal LinksDofollow
IExternal LinksDofollow
YTExternal LinksDofollow
LExternal LinksDofollow
GIVE TO SFUExternal LinksDofollow
SFU MailExternal LinksDofollow
go SFUExternal LinksDofollow
CanvasExternal LinksDofollow
LibraryExternal LinksDofollow
Virtual TourExternal LinksDofollow
Celebrating SFU Beedie graduate Harneet Gill, BBAExternal LinksDofollow
https://athletics.sfu.ca/splash.aspx?id=splash_70External LinksDofollow
https://www2.gov.bc.ca/gov/content/education-training/post-secondary-education/institution-resources-administration/education-quality-assuranceExternal LinksDofollow
https://ashokau.org/changemakercampus/External LinksDofollow
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While there's no exact limit to the number of links you should include on a page, best practice is to avoid exceeding 200 links.
Links pass value from one page to another, but the amount of value that can be passed is split between all of the links on a page. This means that adding unnecessary links will dilute the potential value attributed to your other links.
Using the Nofollow attribute prevents value from being passed to the linking page, but it's worth noting that these links are still taken into account when calculating the value that is passed through each link, so Nofollow links can also dilute pagerank.

Broken Links

No broken links were found on this web page

Broken links send users to non-existing web pages. They are bad for your site's usability, reputation and SEO. If you find broken links in the future, take the time to replace or remove each one.

XML Sitemap

Oh no, XML Sitemap file not found!
http://sfu.ca/sitemap.xml

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
We recommend that you generate an XML sitemap for your website and submit it to both Google Search Console and Bing Webmaster Tools. It is also good practice to specify your sitemap's location in your robots.txt file.

Robots.txt

Good, you have Robots.txt file!
http://sfu.ca/robots.txt

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
You can check for errors in your robots.txt file using Google Search Console (formerly Webmaster Tools) by selecting 'Robots.txt Tester' under 'Crawl'. This also allows you to test individual pages to make sure that Googlebot has the appropriate access.

URL Rewrite

Warning! We have detected parameters in a massive number of URLs

Your site's URLs contain unnecessary elements that make them look complicated.
A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords.
Clean URLs are also useful when shared on social media as they explain the page's content.

Underscores in the URLs

Great, you are not using underscores (these_are_underscores) in your URLs

Great, you are not using ?underscores (these_are_underscores) in your URLs.
While Google treats hyphens as word separators, it does not for underscores.

Embedded Objects

Perfect, no embedded objects has been detected on this page

Embedded Objects such as Flash. It should only be used for specific enhancements.
Although Flash content often looks nicer, it cannot be properly indexed by search engines.
Avoid full Flash websites to maximize SEO.

Iframe

Oh no, iframe content has been detected on this page

Frames can cause problems on your web page because search engines will not crawl or index the content within them.
Avoid frames whenever possible and use a NoFrames tag if you must use them.

Domain Registration

Exactly how many years and months

Domain Age: Not Available

Created Date: Not Available

Updated Date: Not Available

Expiry Date: Not Available

Domain age matters to a certain extent and newer domains generally struggle to get indexed and rank high in search results for their first few months (depending on other associated ranking factors). Consider buying a second-hand domain name.
Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.

WHOIS Data

WhoIs domain information can help you determine the proper administrator, billing and technical
contact information.

Domain Name: sfu.ca
Registry Domain ID: D259976-CIRA
Registrar WHOIS Server: whois.ca.fury.ca
Registrar URL: www.webnames.ca
Updated Date: 2024-10-17T15:04:48Z
Creation Date: 2000-10-10T17:47:35Z
Registry Expiry Date: 2025-01-20T05:00:00Z
Registrar: Webnames.ca Inc.
Registrar IANA ID: 456
Registrar Abuse Contact Email: [email protected]
Registrar Abuse Contact Phone: +1.8662217878
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Registry Registrant ID: R60669-CIRA
Registrant Name: Simon Fraser University O/A SFU (TM).
Registrant Organization:
Registrant Street: 8888 University Drive
Registrant City: Burnaby
Registrant State/Province: BC
Registrant Postal Code: V5A1S6
Registrant Country: CA
Registrant Phone: +1.7787824155
Registrant Phone Ext:
Registrant Fax:
Registrant Fax Ext:
Registrant Email: [email protected]
Registry Admin ID: C960312-CIRA
Admin Name: Glenn Davies
Admin Organization: Simon Fraser University
Admin Street: 8888 University Drive
Admin City: Burnaby
Admin State/Province: BC
Admin Postal Code: V5A1S6
Admin Country: CA
Admin Phone: +1.7787824155
Admin Phone Ext:
Admin Fax:
Admin Fax Ext:
Admin Email: [email protected]
Registry Tech ID: C986935-CIRA
Tech Name: Rajvir Gill
Tech Organization: Simon Fraser University
Tech Street: 8888 University Drive
Tech City: Burnaby
Tech State/Province: BC
Tech Postal Code: V5A1S6
Tech Country: CA
Tech Phone: +1.7787824155
Tech Phone Ext:
Tech Fax:
Tech Fax Ext:
Tech Email: [email protected]
Registry Billing ID:
Billing Name:
Billing Organization:
Billing Street:
Billing City:
Billing State/Province:
Billing Postal Code:
Billing Country:
Billing Phone:
Billing Phone Ext:
Billing Fax:
Billing Fax Ext:
Billing Email:
Name Server: ns1.sfu.ca
Name Server: ns2.sfu.ca
Name Server: ns3.sfu.ca
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of WHOIS database: 2024-11-12T17:30:48Z <<<

For more information on Whois status codes, please visit https://icann.org/epp

%
% Use of CIRA's WHOIS service is governed by the Terms of Use in its Legal
% Notice, available at http://www.cira.ca/legal-notice/?lang=en
%
% (c) 2024 Canadian Internet Registration Authority, (http://www.cira.ca/)
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WhoIs domain information can help you determine the proper contact for any domain listed in the Whois database.
A WhoIs lookup identifies the administrator contact information, billing contact and the technical contact for each domain name listing or IP in the WhoIs database.

Mobile Friendliness

Oh No! This page is not mobile-friendly.
Your mobile friendly score is 0/100

Mobile Friendliness refers to the usability aspects of your mobile website, which Google uses as a ranking signal in mobile search results.

Mobile View


The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. ??
Your website should look nice on the most popular mobile devices.
Tip: Use an analytics tool to track mobile usage of your website.

Mobile Compatibility

Bad, embedded objects detected.

Embedded Objects such as Flash, Silverlight or Java. It should only be used for specific enhancements.
But avoid using Embedded Objects, so your content can be accessed on all devices.

URL

http://sfu.ca
Length: 3 characters

Keep your URLs short and avoid long domain names when possible.
A descriptive URL is better recognized by search engines.
A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Favicon

FavIcon Great, your website has a favicon.

Favicons improve a brand's visibility.
As a favicon is especially important for users bookmarking your website, make sure it is consistent with your brand.

Custom 404 Page

Great, your website has a custom 404 error page.

When a visitor encounters a 404 File Not Found error on your site, you're on the verge of losing the visitor that you've worked so hard to obtain through the search engines and third party links.
Creating your custom 404 error page allows you to minimize the number of visitors lost that way.

Page Size

59 KB (World Wide Web average is 320 Kb)

Two of the main reasons for an increase in page size are images and JavaScript files.
Page size affects the speed of your website; try to keep your page size below 2 Mb.
Tip: Use images with a small size and optimize their download with gzip.

Load Time

9.55 second(s)

Site speed is an important factor for ranking high in Google search results and enriching the user experience.
Resources: Check out Google's developer tutorials for tips on how to to make your website run faster.

Language

Good, you have declared your language
Declared Language: English

Make sure your declared language is the same as the language detected by Google
Also, define the language of the content in each page's HTML code.

Domain Availability

Domains (TLD) Status
sfu.com Already Registered
sfu.net Already Registered
sfu.org Already Registered
sfu.biz Already Registered
sfu.io Already Registered

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains (TLD) Status
qfu.ca Already Registered
wfu.ca Already Registered
efu.ca Already Registered
zfu.ca Already Registered
xfu.ca Already Registered

Register the various typos of your domain to protect your brand from cybersquatters.

Email Privacy

Email address has been found in plain text!

We don't recommend adding plain text/linked email addresses to your webpages.
As malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Safe Browsing

The website is not blacklisted and looks safe to use.

Safe Browsing to identify unsafe websites and notify users and webmasters so they can protect themselves from harm.

Server IP

Server IP Server Location Service Provider
142.58.103.55 Unavailable Unavailable

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors.
Search engines take the geolocation of a server into account as well as the server speed.

Speed Tips

Tips for authoring fast-loading HTML pages:

True Perfect, your website has few CSS files.

False Too bad, your website has too many JavaScript files.

True Perfect, your website doesn't use nested tables.

False Too bad, your website is using inline styles.

Website speed has a huge impact on performance, affecting user experience, conversion rates and even rankings.
???By reducing page load-times, users are less likely to get distracted and the search engines are more likely to reward you by ranking your pages higher in the SERPs.
Conversion rates are far higher for websites that load faster than their slower competitors.

Analytics

We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website.
You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

W3C Validity

W3C not validated

W3Cis a consortium that sets web standards.
Using valid markup that contains no errors is important because syntax errors can make your page difficult for search engines to index. Run the W3C validation service whenever changes are made to your website's code.

Doc Type

Your Web Page doctype is HTML 5

The Doctype is used to instruct web browsers about the document type being used.
For example, what version of HTML the page is written in.
Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: UTF-8

Specifying language/character encoding can prevent problems with the rendering of special characters.

Indexed Pages

Indexed pages in search engines

615,000 Page(s)

This is the number of pages that we have discovered on your website.
A low number can indicate that bots are unable to discover your webpages, which is a common cause of a bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages.

Backlinks Counter

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Social Data

Your social media status




Social data refers to data individuals create that is knowingly and voluntarily shared by them.
Cost and overhead previously rendered this semi-public form of communication unfeasible.
But advances in social networking technology from 2004-2010 has made broader concepts of sharing possible.

Estimated Worth

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Traffic Rank

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Visitors Localization

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